Designed ux flows, logos, and branding for a number of in-house and customer facing apps.

APP DESIGN

2023

selfServeLogorequestsLogo

Two logos for two apps. The left is the customer facing Self-Serve which offers multiple services including Click and Collect, Fitting Room and Footwear, where the customer can request different sizes and see in real time the status of their requests. Right is the logo for store staff's Requests app where they then interact with the customer's shouts.

CLICK AND COLLECT (SELF-SERVE)

2023

omnichannelGraphic

Worked with marketing to keep app in line with footasylum's new branding, mainly the green pixel.

FOOTWEAR (SELF-SERVE)

2023

omnichannelGraphic

Re-used components between app's to make sure they all had the same visual language.

REQUESTS

2023

omnichannelGraphic

Colour distinguising between shout request statuses for different products

Frapp is a retail app that originially was created to replace staff radio's to make calls for sizes to be brought to the shop floor. The app allows you to login as either shop floor or store room, create shouts for sizes, then update the shout as it progresses throughout its journey of claimed, sent, cancelled, returned. In subsequent iterations functionality of basket payments, ship to store, returns, loyalty schemes were introduced.

FRAPP

2019-22

frapp1

Login flow / creating 'shouts' for sizes and adding products to baskets

frapp2

Checkout flow

frapp3

Delivery / shipping flow

Sevenstore app for in-house use by staff to offer some of the functionalities of Frapp but allowed us to refine and tailor to Seven's particular shopping journey, in the Sevenstore branding.

SEVENSTORE (IN-HOUSE)

2023

omnichannelGraphic

Login / search product

omnichannelGraphic

Basket discounts

omnichannelGraphic

Checkout flow with emails and terminal selection

omnichannelGraphic

Shipping / delivery